Thursday, November 20, 2014

inviting: a letterpress boutique

Paper Goods Preserving Handcrafting & Care in Communication.
Expert Press Printing that Leaves an Imprint, Literally & Figuratively.

Images by inviting: a letterpress boutique


Artist: Ashley McNeill
Expertise: Paper Goods
Additional Talents: Calligraphy, Crocheting
Materials: Paper, Ink, Platen Printing Press, Metal Type & Plates, Envelopes
Style: Crisply Printed, Colorful Designs
Inspiration: Typography at its Best
Common Creations: Notecards, Invitations, Custom Stationary
Website: www.shopinviting.com
Online Shop: Letterpress Boutique
Shop Offline: Where to Find inviting
Social Media: [Facebook]  [Twitter]  [Blog]   [Instagram]   [Pinterest]
Home Base: Austin, TX
Spotted At: Austin Flea

Technology in all variety of forms has helped us speed up many of our day to day activities, the most prominent of which is communication. Texting, Email, IM and Social Networking just to name a few, make it easier than ever to keep in touch with the people we know and love. But you know what's often missing? A true personal touch, something more clearly conveyed by a handwritten note, and what better vehicle than a hand printed notecard? Enter Ashley McNeill, an Austin based artist that has found her home in a printing technique from an almost forgotten era using her very own hand operated press. For Ashley, the beauty of this method is that every run leaves an imprint in the paper along with the inked design. In this way, you can make your message more tangible than that written on plain paper or typed in the ephemeral outlets of the digital sphere.

Ashley's love of color and unique typography helps each expression take shape. She carefully composes her designs, taking inspiration from many different places that text takes center stage, like movie posters and vintage books. She then chooses hues as bright as her personality to ink up her press. Paper is run through and an imprint left that will likely leave an imprint on you as well. Ashley's cards span from traditional expressions like "Happy Birthday" and "Thank You" to more eclectic and even custom pieces. If you're not ready to let the Internet overtake every chance to say you care, try Ashley's selection of paper goods hand printed with care!